At Nuude, we believe nude isn’t just beige. It’s a spectrum.

Founded in 2024 by Brazilian entrepreneur Carol Barroso and based in Switzerland, Nuude was born from a simple frustration: the lack of inclusive, comfortable, and truly seamless essentials that match different skin tones and adapt to real life.

What started as skin-tone-matching underwear has grown into a line of everyday wear that moves with you—seamless panties, shapewear, activewear, and bodywear designed to feel invisible and effortless.